1087 documents found.

Published: (SWOV) | Davidse, R.J.; Duijvenvoorde, K. van; Louwerse, W.J.R.
Published: (SWOV) | Davidse, R.; Vlakveld, W.; Craen, S. de
Published: (SWOV) | Schagen, I.N.L.G. van
Published: (SWOV) | Gebhard, S.E.; Wijlhuizen, G.J.; Dijkstra, A.
Published: (SWOV) | Davidse, R.J.; Duijvenvoorde, K. van; Louwerse, W.J.R.
Published: (SWOV) | Kint, S.T. van der; Vlakveld, W.P.; Zwart, R.B.E. de; Mons, C.; Hoekstra, A.T.G.; Schagen, I.N.L.G. van
Published: (SWOV) | Hettema, Z.J.A.; Dijkstra, A.; Schermers, G.
Public communication on road safety includes all activities and products for a voluntary, lasting change in knowledge, attitude or behaviour. There is little evidence that stand-alone mass media communication is effective in changing behaviour or improving road safety. Research does show that campaigns can contribute to increasing support and knowledge of laws and regulations.
The construction of the road network and road design greatly affect road safety: firstly, because they make certain conflicts impossible or unlikely (e.g., by physical separation of driving directions, separate bicycle tracks, clear roadsides); secondly, because they direct the desired traffic behaviour (recognisability, predictability).
In the Netherlands, over a third of road deaths and well over two thirds of serious road injuries are cyclists. Cyclist fatality risk (the number of road deaths per distance travelled) is more than eight times higher than fatality risk for drivers, but over three times as low as that for motorised two-wheelers.