A programme of research studies carried out on behalf of the UK Department of the Environment to evaluate the effectiveness of major publicity campaigns aimed at promoting road safety in general and the use of seat belts by motorists in particular.
In: Road Accident Reduction for Highway Engineers and Police : proceedings of the Seminar on Road Accident Reduction for Highway Engineers and Police, held during the PTRC Summer Annual Meeting, at the University of Warwick (Stream R), on 8-12 July 1974, p. 16-47, 3 graph., 5 tab., 18 ref.
This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.