AXA Road behaviour survey in Belgium.

Author(s)
IPSOS Marketing
Year
Abstract

The AXA Group, which considers road safety a key priority, has decided to extend a survey conducted for the past 4 years in France to its key markets. AXA Group has launched this survey in its 9 key markets, namely Belgium, Germany, Ireland, Italy, Luxembourg, Portugal, Spain, Switzerland and Great Britain. It may be expanded further to include Eastern Europe or Asia. This pan-European survey highlights motor products and road safety initiativesacross key markets. It should be conducted annually. (Author/publisher)

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Publication

Library number
20090394 ST [electronic version only]
Source

[Waterloo], IPSOS Marketing, 2008, 152 p.

Our collection

This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.