Behavioural decision theory.

Author(s)
Slovic, P. Fischhoff, B. & Lichtenstein, S.
Year
Abstract

Behavioural decision theory has two interrelated facets, normative and descriptive. The normative theory is concerned with prescribing courses of action that conform most closely to the decision maker's beliefs and values. Describing these beliefs and values and the manner in which individuals incorporate them into their decisions is the aim of descriptive studies of judgment, inference, and choice, the second section discusses the development of decision-aiding techniques.

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Publication

Library number
B 16882 fo /01/
Source

Annual Review of Psychology, 1977, No. 28, p. 1-39, ref.

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