The paper describes experimental work to investigate the way in which driver's evaluation of their own ability affects the instruction of drivers, the planning of road safety campaigns and the introduction of driving aids. Research in North America and Europe reveals that most drivers, both experienced and inexperienced, consider they drive better than others. The results of experimental studies are discussed, using questionnaires and simulated driving conditions. The feeling of superiority can result in a diminished awareness of potential dangers. Consideration is given to the potential detrimental effects of messages that encourage drivers to recognise their own unsafe driving behaviour. their own unsafe driving behaviour. The possibility exists of giving drivers a false, and therefore dangerous, impression of a greater superiority of their abilities and control.
Abstract