De campagnes verkeersveiligheid van 1970 tot 1985. Dossier No. 1: De autogordels.

Author(s)
Prigogine, J.
Year
Abstract

One of the possibilities to improve traffic safety is the use of publicity campaigns. In this report the publicity during 1971- 1985 to enhance the use of safety belts is reported. Publicity along the motorways, publicity on radio and television and the use of the newspapers as a source for publicity are evaluated. The impact of the publicity is the best along the motorways and the television and when the image is shocking. For the French version see B 23271 fo

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Publication

Library number
B 29042 fo /80 /83 / IRRD 119629
Source

Brussel, Belgisch Instituut voor de Verkeersveiligheid BIVV, 1986, 26 p.+ app.; BIVV 86 /6.1

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This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.