Abstract
A Dutch version of B 7714 is presented. From 1937-1961 the number of pedestrian accident fatalities decreased by 51%, but from 1961-1973 the number of pedestrian accident fatalities increased by 37%. The decrease was due to a number of publicity campaigns as main factor. The increase was due to the fact that the pedestrian becomes again the most forgotten person in traffic. The new program (the 3 in 80; three pedestrian fatalities on one hundred million vehicle-miles in 1980) is outlined.