Current, aggregate transportation models assume that the road user is a complete and perfectly formed individual. In general these models also not take into account the concept of persistence in behaviour, nor bounded rationality. Also they are not able to model the impact of new road transport informatics (RTI) technologies that provide information to the road user. This paper presents a model that explicitly deals with the above mentioned shortcoming. Route choice, mode choice and departure time choice are integrated into one choice process that actually takes into account the limited knowledge and the inertia in behaviour that people have. Further RTI measures are grouped and the impact of them on the choice process is also modelled.
Abstract