This paper presents the results of a survey testing whether California residents would support the concept of green transportation taxes and fees. Green taxes and fees would be set at variable rates, with higher rates for more polluting vehicles and lower rates for those that pollute less. The results show that the concept of green transportation taxes and fees strongly appeals to Californians. The survey data were also analyzed to identify if sub-groups within the state were particularly likely to support or oppose green transportation taxes and fees. Support for the green taxes and fees held at 50% or higher across most population sub-groups. Bivariate analysis showed that demographic factors were generally poor predictors of support, but that some attitudinal and knowledge variables did correlate with increased support for the green taxes and fees. Multivariate analysis confirmed that pro-environment and pro-government attitudes are significant and strong predictors of support for increasing transportation revenues. (A) Reprinted with permission from Elsevier.
Abstract