Hoe verleid je gebruikers? : ervaringen uit de publieke en private parkeermarkt.

Author(s)
Mosch, L.P.J.
Year
Abstract

User temptation? Lessons from public and private parking companies Dutch parking companies have gained a lot of experience with the concept of "user temptation". A key element of this concept is quality thinking, contrary to quantity thinking, which used to be common sense. The parking experiences show that public as well as private parties need to contribute in the development of instruments of temptation. The public sector needs to develop a policy that enables the use of push- as well as pull-factors. Also important are the relevant social developments, which can enhance a policy of temptation or make it impossible. Private parties are indispensable in the execution of a policy of temptation, as they can better anticipate to the changing wishes of users. Lastly, the importance of co-operation between public and private parties is stressed. Co-operation is necessary in order to create clarity, unity and comfort for the users. (Author/publisher)

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Publication

Library number
20021822 c29 ST (In: ST 20021822 c [electronic version only])
Source

In: De kunst van het verleiden : 29ste Colloquium Vervoersplanologisch Speurwerk CVS : bundeling van bijdragen aan het colloquium gehouden te Amsterdam, 28 en 29 november 2002, deel 3, p. 1781-1799, 13 ref.

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This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.