An alternative to site-based carpooling schemes is to adopt an area-wide approach that brings all central business district employers collectively together, such that there is still one destination (the Melbourne CBD), but many more origins (home locations of all staff that work in the CBD) and therefore a greater chance of successful matching of potential carpoolers. A research project was carried out to investigate such a CBD-wide approach. This paper is structured as follows: section 3 provides an overview of the literature on area-wide carpooling schemes, section 4 presents the major findings of the quantitative research conducted (analysis of travel survey data) and section 5 presents the major findings of the qualitative research conducted (focus groups with CBD employees). Section 6 then looks at the likely uptake levels and benefits of a CBD-wide carpooling scheme for Melbourne, with conclusions and future research directions being presented in section 7. (a) For the covering entry of this conference, please see ITRD abstract no. E214666.
Abstract