Location Based Dynamic Content Delivery for Intelligent Transportation: In-Vehicle Signage.

Author(s)
Wolstan, J. Sundararaman, V. & Toodi, S.R.
Year
Abstract

Traditional location based services have been widely popular for distributing commercial services information in the telecommunications industry, primarily to devices such as mobile phones. Utility of this technology in the field of transportation to increase safety has been limited to date. The goal of this paper is to motivate a renewed interest in servicing location based dynamic content to wirelessly connected units like (On Board Equipment (OBE) in cars, mobile phones, hand held devices and internet applications, and how a company like NAVTEQ is providing leadership in crossing such services in the vehicle and telematics space. This paper showcases theProof of Concept (POC) C work done for Vehicle Infrastructure Integration(VII) (now known as SmartDriveSM) Initiative in Detroit throughout 2006 and 2007, and work done in conjunction with New York State and New York City for demonstration at the 15th World Congress on Intelligent Transportation Systems in November 2008.

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Publication

Library number
C 47012 (In: C 46669 CD-ROM) /91 / ITRD E852538
Source

In: ITS in daily life : proceedings of the 16th World Congress on Intelligent Transport Systems (ITS), Stockholm, Sweden, September 21-25, 2009, 10 p.

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