The Nottingham Cycle Friendly Employers project arose as a Cycle Challenge project in 1996. Each of the partners aimed to provide improved cycle facilities as part of their own commuter plans. In the main, the intention was to encourage employees to use alternative modes of transport to travel to work. Each of the partners introduced an individual package of measures. Their experiences are described in this leaflet. The Cycle Challenge competition was initiated in 1995 by the then Department of Transport, now the Department for Transport, Local Government and the Regions (DTLR). The competition offered funds to support projects designed to encourage cycling at a local level. (Author/publisher)
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