Promoting saet belt use: a comparison of three approaches.

Author(s)
Jonah, B.A. Dawson, N.E. Mac Gregor, C.G. & Wilde, G.J.S.
Year
Abstract

Three approaches to promoting seat belt use in Canada are described along with evaluations of their effectiveness. A cooperative public education program was conducted by the Federal Government. The program consisted of public service announcements through the mass media, lectures, posters etc. A second program is a Selective Traffic Enforcement Program (STEP). The final approach is the use of feedback whereby a sign a posted at the roadside.

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Publication

Library number
B 21532 (In: B 21522 [electronic version only]) /83/91/ IRRD 268415
Source

In: Proceedings of the 26th Conference of the American Association for Automotive Medicine, Ottawa, Ontario, Canada, October 4-6, 1982, p. 167-181, 3 graph., 1 tab., 22 ref.

Our collection

This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.