Public perceptions of the pilot red route.

Author(s)
Jones, P. & Wofinden, D.
Year
Abstract

The Secretary of State announced proposals for a network of 'priority routes' in a discussion document "Traffic in London", published in December 1989 (see IRRD 825577). A pilot scheme, colloquially known as the 'Red Route' scheme was implemented in North and East London in the spring of 1991. The Transport Studies Unit, University ofOxford in conjunction with Accent Marketing and Research was commissioned by the Department of Transport to undertake a study of the pilot 'Red Route' scheme. The study aimed to obtain an objective assessment of public understanding of the pilot Red Route and perceptions of its benefits and drawbacks from as wide a range as possible of those affected by it. This paper is a summary of the full report provided for the Traffic Policy Division of the Department of Transport. This paper is in four sections: (1) description of the survey method and scope of the study; (2) the topics covered by the research, which were: (i) general attitudes to and awareness of the pilot Red Route; (ii) the effect of traffic measures introduced on the main and side roads; (iii) suggestions made for improvements; (iv) comprehension of traffic signs and road markings; (3) summary of the mainfindings; and (4) implications for future policy.

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Publication

Library number
C 2751 (In: C 2749) /72 / IRRD 862728
Source

In: Traffic management and road safety : proceedings of seminar C (P365) held at the 21th PTRC European Transport and Planning Summer Annual Meeting, University of Manchester, England, September 13-17, 1993, p. 21-36

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