RAC report on Motoring 2010 : the driver’s perspective.

Author(s)
Spero, R.
Year
Abstract

There are over 30 million motorists in Britain today. This Report provides a snapshot of their attitudes and behaviour in 2010 with regard to their vehicles, the road network, Government transport policy, and other drivers. It is based on research from a sample of 1,150 British motorists. The RAC Report on Motoring 2010 is based on a large-scale internet survey carried out by Quadrangle on behalf of RAC. In total, Quadrangle interviewed 1,150 British motorists (i.e. those who hold a current driving licence and drive at least once a month). The survey was conducted in March 2010, with the questionnaire taking around 25 minutes to complete. The sample was nationally representative of age, gender, socio-economic groups, all GB regions and new car buyers. The number of company car drivers in the sample was boosted by an additional 35 to provide sufficient numbers for analysis of this group (resulting in a total of 109 company car drivers in the overall sample). The results were then post-weighted to represent national household car ownership. (Author/publisher)

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Publication

Library number
20101014 ST [electronic version only]
Source

London, RAC, 2010, 63 p. - ISBN 978-0-9549364-7-1

Our collection

This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.