There is an important debate in progress on the relative utility of alcohol control interventions which rely on helping young people to deal woth substance use as part of the constellation of 'problems' now associated with youth, as opposed to adopting measures which set out more coercive, structural contraints in young people's behaviour. This paper is intended to contribute to this debate. In it, a range of interventions intented to respond to alcohol misuse amongst adolescents and young adults are reviewed. These measures are non-coercive and are characterised by attempts to bring about attudinal change in target groups, and in so doing to lead to modifications in drinking behaviour. Two major types of non-coercive interventions are reviewed and discussed in this paper.
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