Abstract
In March 2003 Stelios Haji-Ioannou publicised his plans for establishing as many as 30 Easycar Clubs in the UK within the next year. This paper shows how Stelios arrived at the concept of operating Car Clubs through purely cost cutting motives. The paper includes an overview of the operational details of the proposed car clubs and compares them with more conventional community car clubs. The potential environmental impacts of the Easycar Club are then considered. (A)