Traveler Information Delivery Mechanisms: Impacts on Consumer Behavior.

Author(s)
Khattak, A.J. Pan, X. Williams, B.M. Rouphail, N.M. & Fan, Y.
Year
Abstract

Advanced traveler information systems or ATIS help individuals make informed travel decisions. Current ATIS applications encompass a variety of delivery mechanisms, including the Internet, telephone, television, radio, variable message signs, and in-vehicle navigation devices to support decisions about destinations, travel mode, departure time, routes, parking, and trip cancellation. It is important for researchers and practitioners to review the status of ATIS technologies and to understand travelers access and response to current ATIS deployment. Focusing on largely public sector delivery mechanisms, this study answers two fundamental questions: Whether or not accessing more information sources is associated with a higher likelihood of travel decision adjustments and which technologies are more likely to elicit substantive adjustments to routine travel? These questions are answered by using a comprehensive and recent behavioral dataset, collected in the Research Triangle area of North Carolina. The study generates useful knowledge about how to improve existing and future traveler information systems.

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Publication

Library number
C 44283 (In: C 43862 CD-ROM) /72 / ITRD E842265
Source

In: Compendium of papers CD-ROM 87th Annual Meeting of the Transportation Research Board TRB, Washington, D.C., January 13-17, 2008, 16 p.

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This publication is one of our other publications, and part of our extensive collection of road safety literature, that also includes the SWOV publications.