The report describes development and evaluation of knowledge, attitude, and performance measures designed to assess the effectiveness of the Youth Alcohol Safety Education Curriculum. The following measures were developed: knowledge measure--a multiple choice test of drinking-driving knowledge; obvious attitude measure--a scale of drinking-driving opinions; projective attitude measure--a series of drinking and driving scenes to be interpreted; pseudo-knowledge measure--an opinion scale disguised as a multiple choice knowledge test; and performance measure--a drinking-driving behavior checklist. The measures were evaluated through administration to high school students prior to and six months following driver education. The knowledge and obvious attitude measures showed sufficient internal consistency to be used on an individual basis. The projective and pseudo-knowledge measures showed sufficient correlation with the obvious measures (.4-.5) to be used as a group measure of attitude. All three attitude measures showed sufficient correlation with subsequent performance (.3-.4) to permit the prediction of group performance.
Abstract