Actions incitatives et styles de récompense : les campagnes pour la sécurité des enfants.

Attention is paid to the way in which information campaigns could be designed for the safety of children. Other points of interest are: (1) symbolic rewards; (2) types of reward; (3) rewarding parents for the use of rear seats in cars by their children and the usage of seat belts; and (4) how the usefulness of a campaign can be recognized.