The Accident Compensation Corporation (ACC) has developed a speed education program in collaboration with the Land Transport Safety Authority to provide communities directly with information that allows them to see the local impact of excess and inappropriate speed. This paper outlines the development of the ACC "Down With Speed" program and explores the issues relating to the implementation of injury reduction strategies when the community's culture is not supportive. How do you create an enhanced safety culture and reduce injury concurrently? The paper takes a strategic perspective and looks at issues for those developing injury prevention community based programs. (Author/publisher) For the covering entry of this conference, please see ITRD abstract no. E209619. This paper may also be accessed by Internet users at: http://www.rsconference.com/index.html
Samenvatting