Samenvatting
In an effort to reduce the high level of drinking and driving accidents, the 1985 Christmas campaign, described here, was the result of a co- ordinated plan between the Department of Transport and the police.This was designed tocreate a public awareness of the danger of drinking and driving, by the use of publicity linked to enforcement. Despite clear evidence of public support for this aproach to the problem, some 61% of drivers who were breath tested over the Christmas period were found to have been drinking.