Speeding is a significant issue for the young drivers of New South Wales. Current countermeasures against speeding involve a range of legislative and educational approaches, including televised anti-speeding advertisements. The aim of the current study was to conduct the first empirical evaluation of anti-speeding advertisements, as measured by their immediate and long-term effects on young drivers speeding behaviour, using a driving simulator. (a) For the covering entry of this conference, please see ITRD abstract no. E218699.
Samenvatting