As part of the "TravelSmart Households in the West" project, the Institute of Transport and Logistics Studies is undertaking the independent evaluation of the voluntary travel behaviour change initiative. As discussed elsewhere, ITLS is also designing a long-range evaluation procedure for the National Travel Behaviour Change Program (Stopher et al., 2005a). In undertaking the evaluation for the short-term period of the "TravelSmart Households in the West" project, ITLS is using elements of the proposed long-range monitoring program, proposed to the National Travel Behaviour Change Program. The purpose of this paper is to describe the procedures that are being implemented to monitor the introduction of TravelSmart in Adelaide in the "Households in the West" project and to provide some preliminary information on the initial waves of the monitoring effort. (a) For the covering entry of this conference, please see ITRD abstract no. E213716.
Samenvatting