A survey into car cost allowances and business cars is currently in progress. It consists of 3 phases: 1. intitial selection of the target group using a mail survey; 2. in-depth home interview survey of a small number of households; 3. mail survey of all other households receiving financial assistance for car use. The survey uses the Script panel of the marketing agency Interact. After a description of theobjectives of the survey and the analysis framework, preliminary results from phase (1) are presented.
Samenvatting